Customer Experience After the Sale: How Real Estate Agents Build Trust, Reduce Friction, and Earn Referrals
- Christine George
- 15 hours ago
- 1 min read
When people talk about customer experience, they often focus on marketing, first impressions, or closing the deal. But according to Melissa Anderson, Director of Customer Success at MoxiWorks, the most important work begins after the sale.
In this episode of Know Like Trust for Real Estate, we discuss what it actually takes to guide clients through change, uncertainty, and high-stakes decisions, whether that’s onboarding new technology or buying and selling a home.
Melissa explains why customer success is not about reacting to problems, but about understanding business goals, asking better discovery questions, and creating shared plans that bring clarity to every step of the process.
Calm doesn’t come from pretending problems don’t exist. It comes from setting expectations early, outlining milestones, and holding everyone accountable together.
This conversation is especially relevant for real estate agents who want to:
Reduce client anxiety during transactions
Avoid misalignment and last-minute surprises
Build trust that leads to long-term referrals
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