What Is Fractional Leadership and Why It’s the Future of Real Estate Organizations
- Christine George
- 6 days ago
- 1 min read
There’s a shift happening in leadership, and it’s one every real estate brokerage should be paying attention to.
In this week’s REPLAY of Know Like Trust, Christine talks with Laura O’Connor, collaborative strategist and co-author of The Shift to Fractional Leadership. They explore how companies are bringing in top-tier talent on a fractional basis to solve specific challenges, mentor internal teams, and drive measurable growth, all without committing to a full-time salary.
Laura shares why this model is booming in the real estate industry, how to know if your brokerage is ready for it, and what pitfalls to avoid when hiring a fractional leader.
Fractional leadership offers a smarter, more flexible way to grow.
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