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How Real Estate Agents Can Achieve Consistency in Marketing Without Burning Out



Consistency is the holy grail of real estate marketing, but what happens when your business is booming, life is chaotic, and the thought of posting on Instagram makes you want to scream into a pillow?


In Episode 117 of the Know Like Trust podcast, I sat down with Leanne Mitchell and Elizabeth Gatto, a powerhouse team outside of Boston, to talk through what’s really behind their struggle with marketing consistency. (Spoiler alert: it’s the emotional weight of constantly restarting, plus the pressure to do it all.)


Here’s what we covered:

  • Why ideas aren’t the problem—execution is

  • How to know what’s “working” when the payoff is long-term

  • Why automation, delegation, and simplified planning are non-negotiables

  • What a realistic 12–24 month marketing timeline actually looks like

  • How building trust with your audience is like brushing your teeth (yup, we said it)


If you’ve ever felt like consistency is out of reach or your marketing plan is just too much, this one’s for you.


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"Christine has a warm and welcoming style that brings out the best of her guests and shares it brilliantly with all her listeners." - If you're feeling all the feels too, please stop by the podcast, rate it and leave us a review. It really does help boost the show.


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