How Real Estate Agents Can Create a Value Proposition That Attracts Listings
- Christine George

- Oct 2
- 1 min read

Many agents cringe when they hear “sell yourself.” It feels awkward, pushy, and unnatural. But the truth is, your success comes from making your value crystal clear.
In this week’s Know Like Trust podcast, I sit down with Ruth Gramza from Brix Real Estate in Minneapolis.
Ruth’s biggest challenge? Creating a value proposition that attracts the right clients without feeling forced.
We walk through:
How to identify your dream client and their pain points
Why communication and follow-through set you apart
How to build a listing presentation that shows, not tells, your value
The exact formula for writing a strong value proposition
By the end, Ruth had a roadmap for confidently presenting her services, and you’ll be able to apply the same process to your own business.
Want to be coached live on the podcast? I'd love to hear from you.
Apply here: coachingwithchristinegeorge.com
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Apply now for a free coaching session on the Know Like Trust for Real Estate Podcast and get personalized help with your real estate business.
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