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Crafting Your Unique Real Estate Brand Identity on the Life & Listings Podcast



A few weeks back, I sat down with Jennifer Staats on her podcast, Life & Listings, to discuss real estate branding and marketing in depth.


First, we dove into our branding process. The discovery phase is one of the most essential building blocks in creating a visual identity for our clients.




During discovery, I become an investigative reporter and learn everything there is to know about you to uncover your true essence, your DNA, the thing that only you possess. That becomes the foundation for building a visual identity that genuinely reflects you.


Plus, I shared some great info about the power of email in staying connected with your SOI – it's all about making sure you're the first Real Estate agent they think of when they're ready to buy or sell. And if you've been solely relying on social media, you'll want to listen in because we talk about why owning your email list is a game-changer.


If you're dreaming about a new visual identity and want to chat about how to make it your reality, schedule a call with me. We can discuss everything from color palettes to core values and map your path to personal branding success.


Ready for more? The full episode is packed with golden nuggets, just waiting for you. Take a listen here.


If you're serious about improving your email newsletter, check out our digital course, Clicks to Closings. For a one-time investment of $99, you get lifetime access to this on-demand course and a guarantee that you'll never lose another listing.

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